skip to content

Myth Busting : Content Marketing and Inbound Marketing are Synonymous

content marketing inbound marketing

Anyone who has sat in campus placements can tell you that you learn more in those 3 months than you do in half of your college life. I came across the term “Inbound Marketing” for the very first time during this process. After some extensive research, I understood what it meant but another question hit … Read more

#MeToo : An Indian Perspective

metoo the perspective of an indian woman

There are some social media movements that touch not only your heart but also your soul. They may be few and far between but their impact is undeniable. Although this blog really is very different from the inbound marketing blogs we generally publish, this touched our heart in such a way that we just had … Read more

Is Indian IT Services ready for Inbound Marketing?

inbound-marketing-for-indian-it-services-ready

2017 has been a challenging year for India’s IT Services sector. Growth pains, visa restrictions, backlash from job losses, lack of skills to take on digital changes, emergence of new offshoring countries in Eastern Europe (in addition to south east Asian tigers) and unavailability of skilled manpower, all have not dissuaded NASSCOM from maintaining its … Read more

6 Ways to Squeeze Your Content Into Compact Masterpieces

Sweet. That’s how concise compact looks. Effective write-ups have one thing in common – they’re concise. Yet, influential and powerful. Maybe, that’s how the phrase ‘short and sweet’ came into existence. Every word says a story. Some stories brush your heart, and stay right there. Expressing more in lesser words is a crucial aspect of … Read more

SaaS Website Design: Because First Impressions are Everything, Even in the Virtual World

best font combinations for saas website

As a SaaS business, your website is often the first point of contact for potential customers. It’s important to make a good first impression, as the design of your website can have a significant impact on whether visitors decide to sign up for your service. A well-designed website can help establish your credibility and trustworthiness, … Read more

How does a SEO marketing company help to Rank No.1

how seo marketing company help to rank no 1

Are professional SEO services important for every business, or only a select few need them? Is search engine optimization necessary, or can you get by without it? You’ve come to the perfect place if you’re asking queries like these. As experts in the field of professional SEO services, or search engine optimization, SEO marketing companies … Read more

When inbound marketing leads unsubscribe

Inbound marketing lead unsubscribe

I love inbound marketing leads. Do you?It is a wonderful feeling when a prospect reaches out to you. Isn’t it?They would have, out of love or necessity, filled out a form on your website and given out all details. Details – they would only share with trusted ones. They have expressed their desire to bond … Read more