Team Znbound Content Staging is a development environment that allows you to redesign or create staged pages, before publishing them to your production site. Content Staging is available in HubSpot accounts as a website add-on (Site Pages). For Content Staging, Navigate to Marketing > Website > Landing Pages or Website Pages. In the left side-bar, click the … Read more
Businesses rarely stick to the tools and platforms they used when they started their journey. Same is the case with CMS. You started with something but after a point of time that doesn’t look like the perfect option for you. What to do? Thankfully you can migrate from one platform to another without any significant … Read more
As a kid, I was always in awe of how my dad had the answer to everything. Math, my physics projects, action movies, sports, pictionary, Taylor Swift songs (sorry Dad), he knew it all. I used to wonder how it was possible for someone to have such a vast array of knowledge in so many … Read more
What is the first thing you do when you want to try a new restaurant for dinner or you want to switch to a new smartphone? You probably ask your friends and family for recommendations or check ratings and reviews on trusted sites and apps. Some of you might even open your favourite tech enthusiast’s … Read more
Do you ever wonder that how colors can affect our choices, our mood, our likes and dislikes! It seems to be very simple. But after exploring this, I realized this field has much more to say. Significance of each and every color is not just in terms of words rather it always convey much deeper … Read more
When you SEO a webpage, where do you place the target keyword?Page title? Or the article heading i.e. H1? Or do you keep both same?We prefer to keep both same. Only at times, when we wish to take a creative spin on the the article heading, do we keep page title and H1 different. Since … Read more
I come from a management consulting background. No wonder I like ambiguity. Inbound marketing isn’t different. Unfortunately, the buy side is unable to see inbound marketing in the same light. Therefore, defined engagement models are necessary to set clear expectations and pricing. When Znbound (HubSpot Partner) was a newbie (we still are), all engagement models … Read more
“It feels like yesterday. “Cliche, but sums up perfectly.The day I left a corporate career for good, is still very vivid for me. That eventful evening in 2011, I returned home from work, just like any other day. As I lay resting on the sofa, ‘gingerly’ wondering how tomorrow would be, my daughter came around … Read more
Ever wondered how some of your favorite shopping sites already know what you like? Curious how some of your most wanted items pop everywhere while you browse on social media? Well, that is the power of AI, specifically recommendation system. Every now and then I am put to relief by recommendations, they barely let me … Read more
Have you ever thought about the ways of designing a B2B SaaS website? Have you ever pondered upon impact it might create on your users? Are there any key elements which can convert your B2B website from zero to hero and bring you conversions which you could have only imagined? This article will help you … Read more
