HubSpot is a comprehensive CRM platform that offers tools for marketing, sales, content management, and customer service. Its strength lies in its ability to automate and optimize customer engagement, lead management, and analytics. Webflow, on the other hand, is a powerful CMS that empowers users to design, build, and launch responsive websites visually. It’s known … Read more
Do you know? 61% of B2B marketers find generating high-quality leads as their biggest challenge. (B2B Technology Marketing Community) Whenever we (Marketing team) catch up for a meeting with the sales team, the sales team rise up their concern on Inaccurate data of leads coming into the funnel and the efforts wasted in following up … Read more
Just a couple of weeks ago we were making lead and traffic demand generation projections for 2019 for one of our inbound marketing clients which is a SaaS company. While we were very excited for the optimistic goals we were setting up for ourselves next year, a critical question struck us. Can you guess what … Read more
Any savvy inbound marketer knows that after putting all the hard work and sweat to get visitors to your landing page, the next big step is to get them to convert and become leads for your company. When they finally reach your landing page, the last thing you want to do is scare them away … Read more
When you SEO a webpage, where do you place the target keyword?Page title? Or the article heading i.e. H1? Or do you keep both same?We prefer to keep both same. Only at times, when we wish to take a creative spin on the the article heading, do we keep page title and H1 different. Since … Read more
Social, SEO, SEM, PPC…all have different contributions in the field of digital marketing. All of these include both organic seo services and paid services. Since we are an Inbound Marketing Agency, we are experts in growing businesses organically by providing value to our clients. I have been working with Znbound for 2 months now and … Read more
“Alexa, will it rain today.” A 50% chance. “Alexa, play billboard top 10.” Ok. “Alexa, order chocolate hazelnut ice cream.” Ordered, with an extra scoop as last time.“ Alexa, what will be the revenue next month.” – A little shy of a hundred thousand dollars. No, I won’t be talking voice assistants. Instead, through this … Read more
According to a GEM (Global Entrepreneurship Monitor) report, 3 startups are created every second. So, while you were asleep at least 0.8 million startups were created! Or shall we say, 0.8 million leads came up from nowhere? Even if 0.1% of these were relevant to your business, you still have approximately 860 leads to contact, … Read more
Do you do sales? If yes, then you do emails, referrals, contact database, WhatsApp chat, Inbound Leads, website chat, LinkedIn in connections and the list goes on…… Oh, life is screwed up! But there are a lot of things which you do in the backend which becomes counterproductive to get to that Golden Number at … Read more
As an inbound marketing agency, customer acquisition is what we stand for. In order to achieve that we use several channels, and social media is one of them. Have you run paid campaigns on social media before? Were they successful? Are you sure? We make an attempt to answer the above questions using data collected … Read more
