Team Znbound

If you’re in the SaaS (Software as a Service) industry, you might be familiar with the term “SaaS marketing agency”. Essentially, these are marketing firms that are experts in promoting and selling software products and services. They know all the ins and outs of marketing strategies and tactics that are specific to the SaaS world, … Read more

Yes, you read that right. At Znbound, we have experimented with and developed a few tried and true landing page best practices over the years, especially in the B2B SaaS space, that have helped us create some of the most effective landing pages out there and we’re about to let you in on our secret. … Read more

Sales Enablement – Origins The year 1999. This year Pete Sampras won his 3rd Wimbledon title and Fortune Magazine awarded Jack Welch its ‘Manager of the Century’.  The 1990s are special in many ways. The first public performance of Backstreet Boys, and also the rise of the Internet. It is the decade that gave unprecedented … Read more

On a very hot Friday afternoon, Jasper and I were introduced to work together. Ever wish you could listen to your favorite Billie Eilish music and pen down 10 important words and before the song is even finished, you have your own SEO-optimized masterpiece. Surprised, right? So was I. If you’re like me, you’re probably … Read more

Sitting on a white chair with a steaming hot cup of tea by my side, my fingers carefully placed on the keyboard, I stare at the blank sheet. The cursor blinks as if patiently waiting for words to type themselves. My fingers tingle to signal my brain to be creative! Do you experience a similar … Read more

Introduction Have you ever had a song stuck in your head? “Into the Unknown” from Disney’s Frozen II has been stuck in mine for some time now. Musical psychologists call this the earworm and also consider it a measure to look for OCD. (Don’t worry, just because a catchy song makes a place in your … Read more

“The single biggest challenge of selling today is not selling; it is our customers’ struggle to buy.” – Brent Adamson, Gartner. Sales leaders are used to being judged on their team’s forecast accuracy and quota attainment abilities. However, today B2B relationships are experiencing a fundamental transformation (accelerated by remote working) caused by changing buying behavior … Read more